Consumer perception of animal welfare and the effect of information

Publikation: KonferencebidragPaperForskningfagfællebedømt

Standard

Consumer perception of animal welfare and the effect of information. / Mørkbak, Morten Raun; Nordström, Jonas.

2007. Paper præsenteret ved Nordic Consumer Policy Research Conference 2007, Helsinki, Finland.

Publikation: KonferencebidragPaperForskningfagfællebedømt

Harvard

Mørkbak, MR & Nordström, J 2007, 'Consumer perception of animal welfare and the effect of information', Paper fremlagt ved Nordic Consumer Policy Research Conference 2007, Helsinki, Finland, 03/10/2007 - 05/10/2007. <http://www.consumer2007.info/wp-content/uploads/food10-%20Morkbak.pdf>

APA

Mørkbak, M. R., & Nordström, J. (2007). Consumer perception of animal welfare and the effect of information. Paper præsenteret ved Nordic Consumer Policy Research Conference 2007, Helsinki, Finland. http://www.consumer2007.info/wp-content/uploads/food10-%20Morkbak.pdf

Vancouver

Mørkbak MR, Nordström J. Consumer perception of animal welfare and the effect of information. 2007. Paper præsenteret ved Nordic Consumer Policy Research Conference 2007, Helsinki, Finland.

Author

Mørkbak, Morten Raun ; Nordström, Jonas. / Consumer perception of animal welfare and the effect of information. Paper præsenteret ved Nordic Consumer Policy Research Conference 2007, Helsinki, Finland.20 s.

Bibtex

@conference{e3f56320a1c211ddb6ae000ea68e967b,
title = "Consumer perception of animal welfare and the effect of information",
abstract = "The motivation for the present study is to understand food choice in relation to animal welfare, and how choices and preferences are influenced by expert information. The focus is on the attribute {"}animal welfare{"}, which is represented by the method of producing chicken (indoor and outdoor production). To accomplish the analysis we have carried out a choice experiment. The results indicate that men have a significantly lower willingness to pay (WTP) for outdoor produced chicken than women, and that highly educated people have the highest WTP for outdoor produced chicken. Furthermore, the results suggest that once the respondents/consumers are given information about the production method, the higher income people have the more do they care about animal welfare in terms of WTP. Thus, economic progress is likely to have a positive effect on animal welfare, if the consumers are given information about the production methods.",
keywords = "Former LIFE faculty, Consumer perception, animal welfare",
author = "M{\o}rkbak, {Morten Raun} and Jonas Nordstr{\"o}m",
year = "2007",
language = "English",
note = "null ; Conference date: 03-10-2007 Through 05-10-2007",

}

RIS

TY - CONF

T1 - Consumer perception of animal welfare and the effect of information

AU - Mørkbak, Morten Raun

AU - Nordström, Jonas

PY - 2007

Y1 - 2007

N2 - The motivation for the present study is to understand food choice in relation to animal welfare, and how choices and preferences are influenced by expert information. The focus is on the attribute "animal welfare", which is represented by the method of producing chicken (indoor and outdoor production). To accomplish the analysis we have carried out a choice experiment. The results indicate that men have a significantly lower willingness to pay (WTP) for outdoor produced chicken than women, and that highly educated people have the highest WTP for outdoor produced chicken. Furthermore, the results suggest that once the respondents/consumers are given information about the production method, the higher income people have the more do they care about animal welfare in terms of WTP. Thus, economic progress is likely to have a positive effect on animal welfare, if the consumers are given information about the production methods.

AB - The motivation for the present study is to understand food choice in relation to animal welfare, and how choices and preferences are influenced by expert information. The focus is on the attribute "animal welfare", which is represented by the method of producing chicken (indoor and outdoor production). To accomplish the analysis we have carried out a choice experiment. The results indicate that men have a significantly lower willingness to pay (WTP) for outdoor produced chicken than women, and that highly educated people have the highest WTP for outdoor produced chicken. Furthermore, the results suggest that once the respondents/consumers are given information about the production method, the higher income people have the more do they care about animal welfare in terms of WTP. Thus, economic progress is likely to have a positive effect on animal welfare, if the consumers are given information about the production methods.

KW - Former LIFE faculty

KW - Consumer perception

KW - animal welfare

M3 - Paper

Y2 - 3 October 2007 through 5 October 2007

ER -

ID: 8081806